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How do I decide which data sources to connect first?
Connect the sources that answer your most valuable business question first, usually sales or revenue, then costs, then customer or marketing data. Prefer sources that are accessible, reasonably clean and have clear owners, and expand once the first dashboard is trusted and used.
A simple scoring approach:
- Value: how much would the answer improve decisions?
- Accessibility: is there an API or export?
- Quality: is the data reliable?
- Effort: how long will it take?
Start with high value and moderate effort. Connecting everything at once delays benefits and multiplies reconciliation problems. Revisit the order after each phase, since new questions and newly accessible systems can change what is most valuable next.
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